Does Your Website Follow “The Iron Law of Marketing?”

Many websites unwittingly ignore ‘The Iron Law’ of Marketing. They begin by explaining features about the company, e.g. how long they’ve been in business, what their premises look like, etc. The truth is that most visitors to your website couldn’t give a hoot about the features of your company! What they primarily care about is WIIFM.

WIIFM stands for ‘What’s In It For Me’. It’s ‘The Iron Law of Marketing’. Unless visitors to your website can quickly see what your business can do for them, the chances are that they’ll be gone quickly, typically in seconds. Once they’re gone, they’re gone – probably never to return.

WIIFM – ‘What’s in it for me’. Are we really so self-centred? Well, yes, I’m afraid that we are. Please don’t feel guilty – it’s just the way we’re hard-wired. Sure, farther down the line, we care about others. But, first and foremost, we’re concerned about how we survive and thrive. That’s simple evolutionary common sense.

If you want your visitor to stay on your website, you need to heed ‘The Iron Law of Marketing’. You need to give your visitors WIIFM – ‘What’s in it for me’. But the paradox is this: the ‘me’ shouldn’t be you (i.e. your premises, etc). It should be them – your visitors.

You need to put yourself in your visitors’ shoes and address what they’re interested in, what they might want, how you may be able to help them.

Most companies are concerned to get ‘targeted traffic’ (i.e. potential clients to their sites) through SEO (Search Engine Optimisation) and other clever stuff. And this is important – very important indeed.

But if most of your prospective clients leave your website in a few seconds, isn’t that just a little bit silly? (And we’ve all done it, me too!) Isn’t that rather like filling a bucket with water… which just runs out of all the holes in the bottom?

It’s not rocket science! We simply need to show visitors to our websites the benefits of doing business with us. And we need to do it in a fun, interesting manner.

If possible, we should pack our websites with ‘FREE gifts’, so that visitors derive immediate benefit. One of the most valued gifts is FREE information which you give to your visitors and which will help them.

I’m amazed when I see websites created and run by people ten times more clever than me… yet doomed to failure because they broke ‘The Iron Law of Marketing’ – WIIFM, ‘What’s In It For Me’.

Often it just needs a change in focus and some alterations for your website to be much more successful. If you disregard WIIFM, it will become your worst enemy. If you take heed, it will become your best friend.

How to Become a Super Affiliate

This is a great opportunity for web hosting partners and resellers too. There would be hundreds of web hosting and breeding programs, the difficulties encountered in finding the right one for it is not a problem anymore. How does one become a successful affiliate in place of markets web hosting?

Always remember that, when selecting a host Web site, select one is known for its fantastic customer support. There are also many hosting affiliate programs. Wholesaler affiliate program is also hosted. This is the program, but you pay a percentage of each month for a customer to you.

With the home offer many affiliate programs, there is tension to find the one hand, you think work best for you. Do you think the product you are promoting. Pattern on the site and see if they are food on the same things you are.

Why pay for your Web site for your accommodation if you do not know? Try to get payments, using people know that your web host.

If you think about it, everyone needs a web site that requires a web hosting companies to host these for them. There is really no industry leaders accommodation and most people choose hosts on the basis of recommendations

Web Hosting is an affiliate of the market, we could try and continue and some good recipes. It is recalled that for the success of your will, it is also that time, effort and patience is needed.

If you have a host with a certain time and do not seem too, please all your efforts, you and watch another.If you are quite happy and satisfied with your Web site host, try to see if they offer an affiliate program.

There are many niche markets outside, only to wait for the right partner to penetrate them, and those dreams in the performance of dollars is gone. The knowledge, to one is quite sure of your potential and the results are good. Nobody is perfect Affiliation market. But some people know how great in this type of market.

5 Reasons Why Fiber Optic Patch Cables Are Beneficial

In the modern era of technology, fiber optics has started to play an important role in data transfer and communication. The data transfer that happens in these cables is based upon the technology of optical networks. Light waves are encoded and modulated to send and receive data. And fiber optic patch cables play an important role in completing the end-to-end connection of systems using this technology.

First of all, let us understand what makes the optical fiber communication important. The fiber optics makes sure that certain desired properties of any communication are satisfied. And the quality that they maintain with respect to these properties makes using these network cables desirable.

Interestingly, the fiber optic patch cables require being compatible with all these properties to keep up with the network quality. So the attributes desirable of the fiber cables are also good for the patches. Some of the important properties are listed below.

Rate of data transfer: Data of high volume can easily be transferred using the optic cables. In fact, with the mainline network cables, one can transfer terabytes of data every second as done in case of the worldwide Internet exchange data. The same can be said about the fiber optic patch cables. The bandwidth of these cables is extremely high.

Speed of communication: The physical communication happens over modulated waves of light. As a result, the speed of communication is extremely fast with the fiber optic networks. One can use these networks to access real time data across the globe. The patch cables are compatible with the speed and they can transfer data at the same speed as the main network cable.

Absence of attenuation: Attenuation of signal is a critical factor in most of the networks. However, for an optical network, this is practically absent. The data can traverse along the network with no amplifier installed in the route. The patch cables also do not attenuate the data.

Accuracy of transferred data: The transfer of data takes place with a high degree of accuracy. The data suffers from practically no external hindrance. No signal coming form outside really changes anything about the data. As a result, the data transfer preserves the accuracy of information exchange. The fiber optic patch cables maintain high levels of accuracy when it comes to data transfer.

Security factors: Fiber optic patch cables are as secure as the overall optical fiber network. They are extremely difficult to break into and hence the possibility of data leaking out of the network is practically minimal.

All of the above makes using fiber optic patch cables beneficial when it comes to real life application. Make sure that you have got the right patch with the right length and aperture, and you are all set to enjoy the benefits of a secure and high speed communication.

Online Driver’s Education

What Is the Purpose of Online Driver's Education?

Online driver's education imparts learning skills and fundamental concepts relating to driving test so as to prepare distance learners for a driver's license exam, irrespective of age-group. The driver's education imparted from the online mechanism is certainly a boon to all those who, without moving to the desired location can reap the benefits for learning the basics and concepts related to driving in order to obtain a valid driving license.

How is Online Driver's Education Beneficial to a Person?

Online driver's education programs are beneficial to online student in numerous ways. Some of them are:

1. Online driver's education programs are far more affordable and it typically takes a person to shell around $ 40 to get enrolled in an online driver's education program, which is definitely a bargain!

2. The learning methodology and virtual classroom environment is easy to understand and all assistance is provided to let students get familiarized with the concepts of online education and online learning tools.

3. The students can access their course contents from any of the preferred locations all over the world and can complete the online education program for driving skills without disturbing their other personal and / or professional commitments.

4. The students can fix their own time schedules and learning hours, which makes online driver's education convenient and flexible.

5. The virtual classroom lends an impersonal impression and a student is an independent learner in the long run, since it has little interface to offer between a student and trainers. It also offers less inter-linking and inter-personal interaction and interface between virtual class-fellows, which rewards off any chances of distractions.

6. A student can attend virtual classroom sessions, discussions groups, newsgroups, forums and numerous other interactive activities at his / her own discretion and it's up to a student to complete the pending online workbook assignment and get it checked and assessed by teacher via online learning management systems.

7. All that is needed in this online program is an internet connection and a flair for understanding and learning new and innovative concepts with the help of online learning tools and materials like audio / video / web conferencing, webinars, whiteboards, chats, forums, discussion groups, e-mails etc.

What Is the Selection Criteria for Online Driver's Education Program?

The online driver's education program is a student-centric and effective learning based program, which helps a student understand the fundamental concepts of driving so as to appear for the driving test and obtain a legal driving license. Distance learners must verify the accreditation of the online education program as well as the online driving school that they have applied at their own online driver's education. Since online training and distance learning education may have some important formalities on part of students before getting started, a student must verify all information and formalities relating to a selected course.

What is "Green Driver's Ed"?

Green Driver's Ed is an acronym for Green Driver's Education with a special emphasis on environment. This is a new notification being introduced within the driving school community which includes environmental consciousness as a fundamental part of conventional driver's education curriculum. It adds sense to a person in terms of community welfare and environmental awareness when compared with a traditional learning course for driving.